travel trade

When planning group leisure travel or FIT packages to Fisherman's Wharf, the Fisherman's Wharf Community Benefit District is your best source of information. Our team is happy to provide you with itinerary ideas; connect you with hotels, tours, attractions, restaurants and other tourism services throughout our historic waterfront district; and keep you apprised of the latest happenings in San Francisco's most visited neighborhood. 

Why include Fisherman's Wharf on your next itinerary?
This historic waterfront district is most well known for its cuisine, specializing in crab, seafood, and world-famous sourdough bread. Family-friendly attractions and entertainment, quirky shops, and breathtaking views of the Golden Gate Bridge and Alcatraz are essential highlights for a San Francisco vacation. Highlights of the area include Ghirardelli Square's famous chocolate sundae, PIER 39's sea lions, Hyde Street Pier's historic ships, and the Buena Vista Café's original Irish coffee.

With a wide variety of hotels to choose from, it is the perfect launching pad for Alcatraz and is just minutes away from Chinatown, North beach, Lombard Street, and Union Square. Fisherman's Wharf is also the central hub for tours and transportation including boat, bus, cable car, bike, GoCar, and segways.