Jefferson Street
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Welcome to

Fisherman's Wharf

Our businesses are open. After many months of dreaming of welcoming visitors back to our iconic corner of San Francisco, our doors are open! Visitors and locals alike can enjoy indoor and outdoor dining, unique shopping, bay cruises, fun family attractions and museums, as well as amazing outdoor activities!


Find both must-sees and off-the-beaten Wharf spots in these itineraries curated by local experts.

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what's up wharf

Holiday 3 min read

MerryTime at The Wharf

  • 3 min read

Fisherman’s Wharf is the most visited neighborhood in San Francisco and this year visitors can come and make new holiday memories with holiday trees, festive lights, special events and unique tours.

  • 1 min read

Fleet Week is returning to San Francisco in 2021. Join us as we tip our hats to the men and women of the United States Navy, Marines and Coast Guard. Fisherman's Wharf is the perfect place to watch…

  • 2 min read

Looking for something to do this Labor Day that is fun, safe and affordable? Look no further than Fisherman's Wharf! With restaurants, breweries, attractions, museums and plenty of outdoor activities…

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Join us for a fun day out on the greens. The Annual Fisherman's Wharf Merchants Association Golf Tournament is back for 2021! Tee up and enjoy a day of golf at the beautiful Presidio Golf Course.

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family-friendly things to do

Fisherman's Wharf is the most family-oriented place in San Francisco and contains the highest concentration of activities for families with children. Some popular activities for kids are visiting the Aquarium of the Bay at PIER 39, or eating world famous Ghirardelli chocolate.

wharf history

One of the great pleasures of visiting San Francisco is a stroll along this city’s historic Fisherman’s Wharf. Here visitors can peer down at the fishing crafts riding in the calm water, or pause to watch fishermen mending a net.

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